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TopClass Blog

New tips, trends, and insights for association learning and technology
Debbie Willis6/7/21 12:00 AM

How to Convince Members They Have Time for Professional Development

You know the old cliché: if you want something done, ask a busy person to do it. Busy ...
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Debbie Willis3/29/21 12:00 AM

Adults Need Guidance Counselors Too: Educational Coaches Guide People into Your Education & Credentialing Programs

In high school, guidance counselors helped you pick the right classes and select the ...
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Debbie Willis10/5/20 12:00 AM

How to Get Back Your Association Mojo

Nearly seven months in, you’d think we’d have a handle on dealing with this never-ending ...
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Debbie Willis9/21/20 12:00 AM

The Attendee’s Learning Journey Begins, Not Ends, with Your Virtual Conference

For two days, members and non-members were completely caught up in your association’s ...
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Debbie Willis8/17/20 12:00 AM

How Two Associations Created Career Pathways for Their Members & Market

When hiking up a mountain, well-marked trails prevent you from wasting time and energy, ...
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Debbie Willis8/10/20 12:00 AM

Virtual Fellowships Will Cultivate the Next Generation of Leaders for Your Association and Industry

Conferences aren’t the only programs shifting to virtual these days. Many nonprofits now ...
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Debbie Willis8/3/20 12:00 AM

The High Career Cost of Working from Home for Gen Z and Millennials

Early career professionals—Gen Z and millennials—can’t catch a break. The economy stinks, ...
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Debbie Willis3/23/20 12:00 AM

Help Members Cope with the Economic Impact of COVID-19

In the association community, talk of a recession had crept up a few times in the past ...
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Debbie Willis3/9/20 12:00 AM

Adulting Programs Help Young Professionals Survive & Thrive in Their Careers

“Adulting is hard.”
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Debbie Willis2/24/20 12:00 AM

How Your Association Can Encourage Learner Self-Reliance

For liberal arts majors, the phrase “self-reliance” might bring back memories of Ralph ...
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