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TopClass Blog

New tips, trends, and insights for association learning and technology
Debbie Willis12/5/22 12:00 AM

Virtual Conferences as a Path to Inclusion and Diversity

If your association is serious about inclusion and diversity, make sure you know what ...
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Debbie Willis8/8/22 12:00 AM

Here’s Your Chance to Experience the Potential of Flipped Conference Learning

How about a little homework before you attend the upcoming ASAE Annual Meeting in ...
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Debbie Willis6/13/22 12:00 AM

Association Strategies for Reversing the Decline in Conference Attendance

A few recent ASAE Collaborate discussions highlighted an alarming trend: a decline in ...
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Debbie Willis5/16/22 12:00 AM

How Much Value Do Keynote Speakers Bring to Your Conference?

Now that you’ve dealt with upheavals, pivots (argh!), and unending change, you’re in ...
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Debbie Willis9/13/21 12:00 AM

Here We Go Again… With an Uncertain Future, Be Prepared for a Return to Virtual

The fall of 2021 was supposed to be the season when we could look back on our ...
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Debbie Willis8/23/21 12:00 AM

Why OSCPA Isn’t Going Back to Their Pre-Pandemic In-Person Education Model

“We’re not going back”—that’s a statement we’ve been hearing a lot lately. After ...
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Debbie Willis5/17/21 12:00 AM

The Riches Are in the Niches: Consider the Appeal of Smaller, Niche Conferences

We’ve noticed a topic cropping up in event planner communities: a growing interest in ...
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Debbie Willis12/21/20 12:00 AM

Don’t Ghost Your Attendees: How to Close a Virtual Conference

In the closing days of 2020, we need to talk about the closing moments of virtual ...
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Debbie Willis11/2/20 12:00 AM

A Hybrid Conference Alternative for Overwhelmed Event & Education Teams

Everyone’s looking forward to the day, hopefully in 2021, when in-person conferences can ...
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