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What to Consider When Pricing Education Programs
Pricing education programs gives many of us the heebie-jeebies. Too high—you turn off prospective learners, perhaps forever. Too low—you leave money...
Pricing Decisions for Education Programs: When Is Free Okay?
Looking back, what do you think of these two decisions made by many associations during the early months of the pandemic?
Virtual Conference Pricing: The Many Factors to Consider
The cancellation of in-person conferences has had a devastating financial impact on associations. Virtual conferences and other online education...