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In an AI-Powered Market, a Human Touch Can Differentiate Your Association’s Education Programs
Building AI into your association’s practices is a careful balancing act. It makes sense ...
Member Engagement Metrics, Trends, and Education Program Advice for Associations in 2024
What goals and concerns are your association peers prioritizing? How does your ...
Tips for Significantly Enhancing Your Learner Surveys
The odds are good your learner surveys aren’t so good. A harsh pronouncement, but ...
What to Consider When Pricing Education Programs
Pricing education programs gives many of us the heebie-jeebies. Too high—you turn off ...
8 Education Program Marketing Principles to Revisit or Research
Association professionals must be competent in many areas—or domains, if you’re ...
A Scientific Approach to Education Programs Has a Positive Impact on Learners’ Job Performance & Career Advancement
Why do people invest their time and money in education programs? Because they want to ...
Shift from Transactions to Relationships with Learning Subscriptions
When a speaker’s topic gets the audience excited, the conversation in the chat box flows ...
How to Build DEI into Your Association’s Educational Strategy
DEI is a business imperative that’s not going anywhere. But it calls for intentional, ...
In an Employers’ Job Market, It’s Time for New Marketing Messages
Over the past year, the job market has changed. No longer a job hunters’ market, it now ...
Attract Students, Young Professionals & Career Changers to Your Association with Early-Career Microcredentials
Lately I’ve been seeing lots of webinars and posts about strategies for attracting and ...
Capture the Loyalty of Young Professionals with Leadership Development Cohorts
A growing number of associations are now offering cohort programs, according to my ...
Post-Program Campaigns That Help Build Relationships With & Between Participants
You go out on a date, have a great time, there’s a good feeling all around, and nice ...