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Encourage Members & Customers to Create a Professional Learning Plan
No one disputes the value of lifelong learning. But the problem is mustering up the motivation and knowing where to start. A professional learning...
19 Ways to Make Asynchronous Online Courses More Engaging and Effective
When taking an online asynchronous (on-demand) course, learners don’t have to worry about sticking to a schedule if travel or work gets in the way....
Professional Development as an Employee Retention Strategy for Your Association
Employee retention is an ongoing issue for associations. This summer’s Council of Engineering and Scientific Society Executives (CESSE) conference...
How Association Professionals Are Using ChatGPT—and Related ChatGPT Musings
In early March, we published our first post about ChatGPT. Since then, I’ve heard many association professionals discuss how they’re using ChatGPT....
What Associations Need to Know About Launching a Podcast
Do you listen to association-focused podcasts? You might know about Leading Learning podcast from Tagoras because it's mentioned frequently on this...
Research Report: How Your Association Can Better Attract, Support and Retain Adult Learners
An episode of the Leading Learning Now podcast, hosted by Jeff Cobb and Celisa Steel from Tagoras, inspired this post about attracting, supporting,...
What Can You Learn from Learning Analytics?
Your association has an abundance of useful data in your LMS, AMS, website’s CMS, community platform, email marketing platform, and elsewhere. This...
The Competition for Time: Convincing Members to Commit Time to Professional Development
The fundamental marketing challenge for associations is this: you’re competing for a share of your member’s time. Since this blog’s focus is...
Free Leadership Training for Volunteers: A Fair Exchange for Their Time
Despite what your association might be experiencing, volunteerism is strong. A new ASAE Foundation report, A Holistic Approach to Association...
7 Business Model Strategies to Steal from For-Profit Online Learning Providers
It pays to watch what for-profits in the learning business are doing. The fastest growing customer segment for online learning providers, like...