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TopClass Blog

New tips, trends, and insights for association learning and technology
Debbie Willis4/15/24 12:00 AM

Enhance Your Association’s Online Courses & Cohorts with Mentoring

With remote and hybrid work, people don’t have the same formal or informal mentoring ...
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Debbie Willis4/8/24 12:00 AM

15 Attention Hacks to Improve Online Attendee and Learner Engagement

Even when people pay for online education programs—and especially when they don’t—they ...
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Debbie Willis2/19/24 12:00 AM

Shift from Transactions to Relationships with Learning Subscriptions

When a speaker’s topic gets the audience excited, the conversation in the chat box flows ...
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Debbie Willis1/15/24 12:00 AM

Post-Program Campaigns That Help Build Relationships With & Between Participants

You go out on a date, have a great time, there’s a good feeling all around, and nice ...
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Debbie Willis7/3/23 12:00 AM

19 Ways to Make Asynchronous Online Courses More Engaging and Effective

When taking an online asynchronous (on-demand) course, learners don’t have to worry about ...
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Debbie Willis4/3/23 12:00 AM

Add Coaching Sessions to Online Learning Programs for a Market Advantage

Until recently, executives or aspiring leaders were usually the only people you knew who ...
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Debbie Willis2/13/23 12:00 AM

A Justification Toolkit Helps Persuade Employers to Pay for Learning

As long as the economy’s direction is uncertain, some employers will be reluctant to ...
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Debbie Willis10/24/22 8:30 AM

Hybrid Online Courses: The Secret Formula for Enhancing the Learner Experience & Increasing Revenue

When online learners experience the benefits of both synchronous and asynchronous ...
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Debbie Willis7/11/22 12:00 AM

Association Learning Subscriptions Increase Your Audience and Revenue

Membership is stagnant or declining for many associations. Only 38% of associations ...
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Debbie Willis7/5/22 12:00 AM

Convince Industry Employers to Eliminate Unnecessary Paper Ceiling Requirements for Hiring

In September 2022, common sense will hopefully prevail. A national advertising campaign ...
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Debbie Willis5/9/22 12:00 AM

Cohort Programs Deliver a Social Learning Experience That Will Set Your Association Apart from the Competition

Online learning got a tremendous boost during the pandemic when virtual conferences and ...
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Debbie Willis4/4/22 12:00 AM

7 Ideas Worth Stealing from For-Profit Professional Development Brands

This week, we’re looking at news in the for-profit professional development market. Why? ...
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