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TopClass Blog

New tips, trends, and insights for association learning and technology
Debbie Willis8/8/22 12:00 AM

Here’s Your Chance to Experience the Potential of Flipped Conference Learning

How about a little homework before you attend the upcoming ASAE Annual Meeting in ...
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Debbie Willis8/1/22 8:00 AM

Professional Development’s Role in Membership Is Growing, per the 2022 MGI Report

Combine uncertainty about the economy with post-pandemic reflections on how we value and ...
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Debbie Willis7/25/22 12:00 AM

A Shadow Board Can Help Your Association Become More Relevant to Young Professionals

Despite the recruitment and retention efforts of associations, two-thirds (66%) of ...
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Debbie Willis7/18/22 12:00 AM

Provide Skills Training to Help Industry Employers and Professionals Succeed in a Changing Workplace

A constant theme pops up in posts and reports about professional development and the ...
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Debbie Willis7/11/22 12:00 AM

Association Learning Subscriptions Increase Your Audience and Revenue

Membership is stagnant or declining for many associations. Only 38% of associations ...
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Debbie Willis7/5/22 12:00 AM

Convince Industry Employers to Eliminate Unnecessary Paper Ceiling Requirements for Hiring

In September 2022, common sense will hopefully prevail. A national advertising campaign ...
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Debbie Willis6/27/22 12:00 AM

The Metaverse: Science Fiction or a Realistic Opportunity for Associations?

Should you pay attention to the metaverse? It depends on whom you ask. On one side, you ...
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Debbie Willis6/20/22 12:00 AM

With Workplace Changes, Members & Employers Need Dual-Purpose Leadership Training

Employers are realizing that managing staff who work from home differs greatly from ...
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Debbie Willis6/13/22 12:00 AM

Association Strategies for Reversing the Decline in Conference Attendance

A few recent ASAE Collaborate discussions highlighted an alarming trend: a decline in ...
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Debbie Willis6/6/22 12:00 AM

How to Help Understaffed Member Companies Become More Competitive in the Talent Marketplace

Spend any time on LinkedIn and you’ll see a slew of “we’re hiring” posts from association ...
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Debbie Willis5/30/22 12:00 AM

SHRM Says: Employers Value Alternative Credentials—An Opportunity for Your Association

Associations are longtime issuers of ‘alternative’ credentials, but now everyone else is ...
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Debbie Willis5/23/22 8:00 AM

How to Improve Course Evaluations—and Measure a Course’s True Value

How often do you evaluate your evaluations? By revamping course evaluations to ask the ...
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