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A Shadow Board Can Help Your Association Become More Relevant to Young Professionals
Despite the recruitment and retention efforts of associations, two-thirds (66%) of members are still Boomers and Gen X, a three-point increase over...
Provide Skills Training to Help Industry Employers and Professionals Succeed in a Changing Workplace
A constant theme pops up in posts and reports about professional development and the workplace—skills. Upskilling, reskilling, skills gaps, skills...
Association Learning Subscriptions Increase Your Audience and Revenue
Membership is stagnant or declining for many associations. Only 38% of associations participating in MGI’s 2022 membership benchmarking survey...
Convince Industry Employers to Eliminate Unnecessary Paper Ceiling Requirements for Hiring
In September 2022, common sense will hopefully prevail. A national advertising campaign will challenge the hiring status quo by championing...
The Metaverse: Science Fiction or a Realistic Opportunity for Associations?
Should you pay attention to the metaverse? It depends on whom you ask. On one side, you have the loud, enthusiastic voices of Web3 and cryptocurrency...
With Workplace Changes, Members & Employers Need Dual-Purpose Leadership Training
Employers are realizing that managing staff who work from home differs greatly from managing staff who only work in the office. Leading or...
Association Strategies for Reversing the Decline in Conference Attendance
A few recent ASAE Collaborate discussions highlighted an alarming trend: a decline in conference attendance, both in-person and virtual. We all...
How to Help Understaffed Member Companies Become More Competitive in the Talent Marketplace
Spend any time on LinkedIn and you’ll see a slew of “we’re hiring” posts from association colleagues. It seems like everyone is looking for staff...
SHRM Says: Employers Value Alternative Credentials—An Opportunity for Your Association
Associations are longtime issuers of ‘alternative’ credentials, but now everyone else is catching up thanks to a report released last month by the...
How to Improve Course Evaluations—and Measure a Course’s True Value
How often do you evaluate your evaluations? By revamping course evaluations to ask the right questions at the right time, you can gather what you...