The TopClass Blog

New tips, trends, and insights for association learning and technology

Filter resources
Explore Posts by Topic
Association Learning Subscriptions Increase Your Audience and Revenue

Membership is stagnant or declining for many associations. Only 38% of associations participating in MGI’s 2022 membership benchmarking survey...

Convince Industry Employers to Eliminate Unnecessary Paper Ceiling Requirements for Hiring

In September 2022, common sense will hopefully prevail. A national advertising campaign will challenge the hiring status quo by championing...

The Metaverse: Science Fiction or a Realistic Opportunity for Associations?

Should you pay attention to the metaverse? It depends on whom you ask. On one side, you have the loud, enthusiastic voices of Web3 and cryptocurrency...

With Workplace Changes, Members & Employers Need Dual-Purpose Leadership Training

Employers are realizing that managing staff who work from home differs greatly from managing staff who only work in the office. Leading or...

Association Strategies for Reversing the Decline in Conference Attendance

A few recent ASAE Collaborate discussions highlighted an alarming trend: a decline in conference attendance, both in-person and virtual. We all...

How to Help Understaffed Member Companies Become More Competitive in the Talent Marketplace

Spend any time on LinkedIn and you’ll see a slew of “we’re hiring” posts from association colleagues. It seems like everyone is looking for staff...

SHRM Says: Employers Value Alternative Credentials—An Opportunity for Your Association

Associations are longtime issuers of ‘alternative’ credentials, but now everyone else is catching up thanks to a report released last month by the...

How to Improve Course Evaluations—and Measure a Course’s True Value

How often do you evaluate your evaluations? By revamping course evaluations to ask the right questions at the right time, you can gather what you...

How Much Value Do Keynote Speakers Bring to Your Conference?

Now that you’ve dealt with upheavals, pivots (argh!), and unending change, you’re in prime shape to reexamine your association’s sacred cows. You...

Cohort Programs Deliver a Social Learning Experience That Will Set Your Association Apart from the Competition

Online learning got a tremendous boost during the pandemic when virtual conferences and courses were the only option for education. But people who...

Ready to get started?
An award-winning, powerful learning platform, connecting learners to transformative education and certification programs