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How to Host a Rewarding Ideation Session for Members and Volunteer Leaders
On St. Patrick’s Day, a group of association professionals got together to come up with ideas for new virtual learning products for the International...
Adults Need Guidance Counselors Too: Educational Coaches Guide People into Your Education & Credentialing Programs
In high school, guidance counselors helped you pick the right classes and select the right colleges. But now you’re all grown up. You have to figure...
Volunteer SMEs: Your Association Can’t Live Without Them, So How Do You Live More Easily with Them?
One day, you love them. The next day, you want to wring some of their necks. Am I talking about chapter leaders? No, although they too fall into the...
After a Year of Pandemic Winter, Welcome Spring & Renew Your Association Spirit
Winter comes to a close this Saturday, March 20, the spring equinox—a time for new beginnings. On the one-year anniversary of the pandemic, we’re...
Jootsing: An Unorthodox Approach to Association Innovation
Jootsing is not a new dance craze or Dutch winter sport. You can joots alone or with association colleagues, even members. Jootsing takes some effort...
Engagement Boxes Add a Helpful Analog Experience to Online Learning
Engagement boxes came of age during the pandemic. They’ve been a bit hit with virtual conference attendees. The items inside encourage attendees to:
Innovative, Healthy Associations Have a Growth Mindset. Does Yours?
During the pandemic, your association, like many others, had to adopt innovative approaches to member services and operations. You had to rethink...
Use the Behavioral Science Principles of Gaming, Not Gamification, to Motivate Learners
“Gamification makes about as much sense as chocolate-dipped broccoli,” said Adrian Segar at Conferences That Work. A controversial statement,...
New Ideas for Online Learning Programs When You Don’t Have the Resources to Design a Course
This past year, what you need to know as an association professional changed unexpectedly. You had to quickly wrap your mind around new non-dues...
How to Use Search Engine Optimization (SEO) for Marketing Your Education Programs
When members and non-members want to find information, explore a topic or scratch an intellectual itch, they turn to a search engine, usually Google....